Call:
Email: adele@brandoracollective.com
875-A Island Drive #205
Alameda, California 94502
RDG Concessions, LLC
Celebrity Marketing Kit for Steve Harvey
2017-08-25T04:49:12+00:00

Project Description

Click Here to View Video with Sound

Hello Steve Harvey! From RDG Concessions, LLC

Project Scope

Video Production

Identity Design

Packaging / Mailing Labels

 Luggage Tags

 Letterhead & Envelopes

Project Overview

Our client RDG Concessions, LLC is a family-owned retailer specializing in savvy travel products for global travelers. RDG Concessions owns four successful retail stores in San Francisco International Airport and manages a rapidly growing wholesale business. We created this stylish celebrity marketing kit to grab the attention of celebrity personality Steve Harvey and introduce him to RDG Concessions.

Brandora Collective branding and design for RDG Concessions and Steve Harvey

Project Details

The marketing kit contains samples of RDG Concessions’ premium travel products, neatly packaged in one of RDG’s cheerful orange suitcases. Inside the large silver envelope, there is a personal letter to Steve Harvey and a video (shown above), housed on a luggage-tagged USB, that introduces RDG Concessions’ CEO, Ralph Glenn.

The Whole Shebang

Everything from the shipping box down to the USB luggage tag, had to grab Mr. Harvey’s attention! We customized the shipping box with handsome labels that exclaimed, “Steve Harvey . . .Open Immediately!” Inside, a cheerful orange suitcase greeted the star. We included an oversized silver envelope with a personal letter and video (housed on a USB) introducing Ralph Glenn, the CEO of RDG Concessions.

Brandora Collective branding and design for RDG Concessions

The Package Arrives

RDG’s cheerful orange suitcase inside the shipping box.

Brandora Collective corporate identity design for RDG Concessions
Brandora Collective branding and design for RDG Concessions

Inside the Suitcase. A Big Silver Envelope!

Brandora Collective branding and design for RDG Concessions and Steve Harvey

Inside the Envelope

Brandora Collective branding and design for RDG Concessions

Letterhead (front and back)

Brandora Collective corporate identity design for RDG Concessions

USB with Luggage Tag (front and back)

The USB houses the video introducing RDG Concessions to Steve Harvey

corporate identity design by Brandora Collective for RDG Concessions